A white logo for Soqual Creative Agency on a transparent background.

Case Study: Newcastle Food Month

Newcastle Food Month logo - a digital marketing client of Soqual Creative Agency.

The Business Challenge

Newcastle Food Month aimed to elevate their digital marketing efforts across all channels in 2024. They sought a marketing team capable of managing the project from start to finish, ensuring consistency and streamlined communication through a single contact point. Additionally, enhancing the usability of their website was a top priority to improve visitor experience and engagement.


Soqual helped to elevate their digital presence, enhance their website’s usability, and execute a highly successful marketing campaign.

An example of Soqual's social media management services for Newcastle Food Month's Instagram page.

The Solution

  • Collaborated with over 50 businesses and stakeholders to gather content.


  • Organised posting strategy across multiple platforms for consistency and visibility.


  • Promotion of events; Diner en Blanc to sell tickets and foster engagement.


  • Adherence to brand guidelines and identity to strengthen authority.

  • Consistency to build brand awareness and recognition amongst audiences.

  • Professional brand assets to enhance the look and feel of digital presence.


  • Developed the new intuitive and responsive NFM website.


  • Crafted strategic Email Direct Messages.

The Outcome

+3k

NFM database has grown by over 3k people

5.3k

Instagram Followers

+800k

People Reached Using Organic & Paid Ad Strategies

A screen shot of a website created and maintained by Soqual for Newcastle Food Month.

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