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Case Study: Terrace Boating

A logo for one of Soqual's clients, Terrace Boating & Leisure Centre.

The Business Challenge

Terrace Boating faced the challenge of establishing brand awareness and extending its market reach across New South Wales. Despite having a unique and high-quality product line, Terrace Boating looked to penetrate a competitive market. They needed a strategic approach to differentiate themselves, engage potential customers, and drive sales across a large region.


Terrace Boating partnered with Soqual to tackle this challenge head-on. Our marketing services focused on a comprehensive brand-building and promotional strategy tailored specifically for the New South Wales boating market.

An example of Soqual's social media services for Terrace Boating. This is a screen shot of Terrace Boating's Instagram page.

The Solution

  • Dynamic social media organic and paid advertising strategies across digital platforms.

  • Professional photography and videography content shoots.


  • Curated multi-channel advertising for in-store promotions, including radio, Google ads, YouTube ads and paid Meta campaigns.


  • Focused on enhancing brand presence and recognition.


  • Content used to strengthen brand identity, generate valuable leads and promote sales around promotions.


  • Developed tailored campaigns across multiple advertising platforms.

The Outcome

+1.1M

PEOPLE REACHED PER MONTH USING ORGANIC & PAID AD STRATEGIES

1.5k%

INCREASE IN REACH ON FACEBOOK & INSTAGRAM

6.7k

FACEBOOK

FOLLOWERS

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